Why do we exist and what change are we pursuing?
Make the connected decisions every other module depends on — purpose, context, stakeholders, vision, mission, values, form, positioning and objectives — then build a reasoned pathway from problem to long-term impact.
You'll learn to
- Define a purpose, vision and mission that hold up to scrutiny.
- Map your context, stakeholders and comparative advantage.
- Build a Theory of Change for each external objective.
Strategic foundation + Theory of Change — the "why" and the "what".